Erika de Casier - Ex-Girlfriend (feat. Shygirl)
album campaign - 4AD
director, video editor, tour creative director
For Erika de Casier’s single “Ex-Girlfriend” from her 2024 album Still, I co-directed a chic, voyeuristic video concept. Using miniDV footage and glitch textures, we crafted a retro-futuristic look that aligns with the album’s artwork. I also co-directed her US, EU, and UK tour, styling Erika and editing striking visuals that enhanced sold-out shows at Coachella, New York, and more.
Daughter - Stereo Mind Game
album campaign - 4AD
director, video editor, animator, creative director
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For Daughter's 2023 album Stereo Mind Game, I led the video campaign for 4AD, producing three music videos, nine visualizers, ten Spotify canvases, and more on a tight budget. Inspired by the band's vision of fragmented memories, I used collage-style layering, textural overlays, and analog capture to create a dreamy, nostalgic aesthetic across all assets.
Lovevery - Every Moment
ad campaign - montessori toyline
For Lovevery's debut TV spot, we created a whimsical, rhyming narrative that captures the joy of early parenthood. To truly resonate with parents, we amplified the toyline’s tactile presence with immersive sound design and replaced the brand’s bright aesthetic with a gentler, more heartwarming tone.
A. Savage - Thanksgiving Prayer
music video - Rough Trade
director, video editor
For A. Savage’s
“Thanksgiving Prayer”, the lead single from
Several Songs About Fire, I directed a silent-movie-inspired music video with noir aesthetics. Using pierrot make-up, shadow puppetry, and hand-drawn intertitles, we created a ghostly, vintage theatrical effect that mirrors the song's eerie and bittersweet tone.
Rebag - The Way It Should Be
ad campaign - luxury resale brand
art director
Aimed at educating consumers on Rebag's meticulous verification process, our video campaign highlights the brand’s luxurious inventory of timeless designer pieces. Set in a serene sand garden studio with stylized text and voiceovers, we position Rebag as the premier destination for high-end resale shopping.
NADAAM - We Are Goat People
ad campaign - ethical clothing brand
art director
For NAADAM’s campaign, we aimed to highlight their sustainable cashmere while delivering a playful message through "goat people" – half-man, half-goat hybrids. Using a mix of CGI and expert styling, we brought these characters to life, creating a memorable, offbeat twist that emphasizes NAADAM’s unique quality and unbeatable prices.
Mdou Moctar x Black Midi - Collab Videos
long-form narrative - Matador x Rough Trade
video editor
Following their respective North American tours, black midi's Morgan Simpson and Mdou Moctar's Souleymane Ibrahim came together for a historic drum session at Chicago’s Electrical Audio. Tasked by Matador and Rough Trade, I created two mini-documentaries capturing the dynamic collaboration and rhythmic mastery of their impromptu performances on tracks from Hellfire and Afrique Victime.